bury the lead

bury the lead

In journalism, to open a news article with secondary or superfluous information, thus relegating the central premise (the lead, which usually occupies this position) to a later part. "Lead" in this sense is sometimes written as "lede." I usually just skim through articles in the newspaper, so it really annoys me when they bury the lead.
See also: bury, lead
References in periodicals archive ?
Zeli Ismail had given Bury the lead before Kristian Dennis hit back just before the break for Chesterfield, but Pope popped up to head home Tom Walker's deep cross to snatch victory.
Don't bury the lead three paragraphs into the release, making the reporter figure out what your release is all about.
But sometimes the noise can bury the lead, so to speak.
George Porter was sent off inside the opening five minutes and Craig Fagan gave Bury the lead.
Giles Coke gave Bury the lead in the 23rd minute, firing in from 12 yards after good work involving Mike Grella.
Ryan Lowe gave Bury the lead with a penalty, but Gareth Ainsworth equalised with a header and then saw Ben Strevens pounce twice.
Liam George's equaliser rescued a point for York after Gareth Seddon had given Bury the lead.
After extracting the cocaine, Snowball's team were supposed to bury the lead in a demolition site, but they double-crossed the Cartel by selling it for scrap.
Daniel Nardiello's spot kick gave Bury the lead, before Dean Howell put through his own net to bring Northampton level.
of of mi mg George Porter was sent off inside the opening five minutes and Craig Fagan gave Bury the lead.
Ryan Lowe gave Bury the lead from the penalty spot after Danny Foster handled, but Gareth Ainsworth nodded Wanderers level.
Stephen Dawson gave Bury the lead when he chipped Tony Roberts from close range in the 32nd minute and Mike Jones made it two with a long-range effort four minutes later .
Ryan Lowe gave Bury the lead at Underhill - but Mark Marshall's 75th-minute goal gave bottom club Barnet only their second point of the season.
Michael Jones gave Bury the lead in the 38th minute after latching on to Ryan Lowe's through ball and dispatching an angled drive past Michael Poke.