beat the drum for


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Related to beat the drum for: drum machine

beat the drum for someone or something

 and bang the drum for someone or something
Fig. to promote or support someone or something. (As if one were beating a drum to get attention.) I spent a lot of time beating the drum for our plans for the future. The senator is only banging the drum for his special interests.
See also: beat, drum

beat the drum for

Praise, promote, publicize, as in He's always beating the drum for his division, which actually has done very well. This term transfers the literal striking of a drum for ceremonial or other purposes to touting the virtues of a person, group, or product. [Mid-1900s]
See also: beat, drum