beat the drum for

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beat the drum for someone or something

 and bang the drum for someone or something
Fig. to promote or support someone or something. (As if one were beating a drum to get attention.) I spent a lot of time beating the drum for our plans for the future. The senator is only banging the drum for his special interests.
See also: beat, drum

beat the drum for

Praise, promote, publicize, as in He's always beating the drum for his division, which actually has done very well. This term transfers the literal striking of a drum for ceremonial or other purposes to touting the virtues of a person, group, or product. [Mid-1900s]
See also: beat, drum
References in periodicals archive ?
In the recent report in your paper Sir Digby said he would bang the drum for Brum: in which case there is another opportunity that should not be missed.
The deal is simple enough: they pay up to pounds 15,000 a year, promise to bang the drum for Brum whenever possible, and in return are able to tap into Marketing Birmingham's extensive resources.
The Brum Beats Collection will bang the drum for local talent and serve as a permanent archive of the city's thriving musical scene.
Already a big noise in the world of food, Jamie Oliver was all too happy to bang the drum for a culinary showcase on its opening day at the National Exhibition Centre in Birmingham yesterday.
YOUNGSTERS and adults gathered in Birmingham to bang the drum for multi-culturalism.