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seagull approach

business slang A management style or approach in which the manager only becomes involved in a matter when a problem is perceived to have arisen, especially when he or she has little other knowledge about said matter and only causes more problems as a result of his or her involvement. I'm sick of this new boss's seagull approach. If he would just let us get on with our work instead of swooping in every time there's a hiccup, we'd nearly be finished by now!
See also: approach, seagull

rifle approach

In business, a marketing strategy in which a very narrow, focused, or selective group, demographic, or population is targeted or advertised to. Our competitors have been drawing away a large proportion of the market share of teenaged customers, so our next marketing campaign is going to have a rifle approach to get them back.
See also: approach, rifle

shotgun approach

In business, a marketing strategy in which a wide and nonselective population or demographic is reached or advertised to. We don't yet have much brand recognition in the market, so we're going with a shotgun approach to reach as many potential customers as we can.
See also: approach, shotgun

carrot and stick

A motivational tactic that uses a reward and punishment system to encourage improved performance or behavior. Companies are slowly learning that the carrot and stick approach to management is ineffective—employees are much more motivated to do a better job when they are recognized for their hard work.
See also: and, carrot, stick

softly, softly approach

A calm and thoughtful method for dealing with a problem. Primarily heard in UK, Australia. When dealing with unmotivated teens, the softly, softly approach doesn't always work—sometimes you have to do something to get their attention. Many parents use the softly, softly approach when trying to calm their toddlers' tantrums.
See also: approach, softly

approach someone about someone or something

to ask someone about someone or something, usually with tact and caution. Wally has been acting strangely. I will approach Judy about him. She approached Tom about the broken window.
See also: approach

a softly, softly approach

  (British & Australian)
a gradual way of solving a problem that shows patience and does not involve immediate action or force The recent unrest in the capital suggests that the government's softly, softly approach to reform is not working.
See also: approach, softly

carrot and stick

Reward and punishment used as persuasive measures, as in Management dangled the carrot of a possible raise before strikers, but at the same time waved the stick of losing their pension benefits . This term alludes to enticing a horse or donkey to move by dangling a carrot before it and, either alternately or at the same time, urging it forward by beating it with a stick. [Late 1800s]
See also: and, carrot, stick
References in periodicals archive ?
A next step in applying ENM approaches to understanding disease systems is characterizing geographic distributions.
I think this and some other rationally designed therapeutic vaccine trials will offer alternative or additional therapeutic approaches.
There are a number of approaches to storage virtualization, each with their own attributes.
Under the two IRB approaches, each bank would evaluate its assets in terms of the most important elements of credit risk--the probability that a borrower will default during a given period, the likely size of the loss should default occur, the amount of exposure at the time of default, and the remaining maturity of the exposure.
Combining mechanical and chemical approaches gave a marriage that resolved all the sheet imperfections.
Cost approach is another of the three recognized approaches used in appraisal analysis, and is based on the proposition that the informed purchaser would pay no more for a property than the cost of producing a substitute property with the same utility as the subject property.
An alternative to the apocalyptic and apologetic approaches is a realistic, direct defense that recalls the reasons we fought for legal abortion in the first place.
Working closely with faculty, two differing approaches were developed for first- versus second-year students: hints targeted for first-year students emphasized locating more general information typically found in textbooks, while hints targeted for second-year students emphasized more specialized resources such as the journal literature.
The periodic in-service and crisis-response approaches have been used to deal with behavior problems in reaction to an injury or poor survey results for behavioral indicators.
His thinking has set off a whole cascade of ideas and thoughts about the power of combining various approaches to the problem of improving human health.
People often have a preference for a particular style, but they sometimes use other approaches depending on the situation.
Tax Executives Institute appreciates this opportunity to present our views on Notice 98-38 and the possible approaches to the replacement of the SRLY rules.
This and other emphases are apparent in several of the major approaches to religious education now being used in parishes.
Merged social service funding approaches at the national level would, of course, require major statutory change, and for that reason AAHSA sees that as a "long-range vision," says Peres.
In her first chapter, "State Formation and Social Policy in the United States," she argues that conventional or popular approaches to examining welfare state development - the logic of industrialism approach, the national values approach, the welfare capitalism approach, and the political class struggle approach - all fall short of explaining the evolution of the American welfare state.