Idioms

the new black

the new black

The new fashionable thing. The term references black as a perpetually fashionable color. Typically used in the formation "(something) is the new black." This season, greige is the new black. It's in all the top collections. When it comes to haute cuisine, avocado is the new black these days.
See also: black, new
Farlex Dictionary of Idioms. © 2024 Farlex, Inc, all rights reserved.

the new black

1. If you say that a particular colour is the new black, you mean that that colour has become fashionable. Brown is the new black, and works wonders for figures and complexions.
2. People say that something is the new black to mean that it is suddenly fashionable or popular. In art and culture, at least, death is the new black. Intelligence is the new black, and reading matter with an intellectual content is making a comeback. Note: This expression is often varied, using other words instead of black. `Listen honey,' I said. `Forty is the new thirty. Everyone knows that.' Comedy is the new rock'n'roll.
See also: black, new
Collins COBUILD Idioms Dictionary, 3rd ed. © HarperCollins Publishers 2012
See also:
References in classic literature
She soon found that even the new black silk was n't fine enough for Fanny's smallest party, and, after receiving a few of the expressive glances by which women convey their opinion of their neighbor's toilet, and overhearing a joke or two "about that inevitable dress," and "the little blackbird," Polly folded away the once treasured frock, saying, with a choke in her voice: "I 'll wear it for Will, he likes it, and clothes can't change his love for me."
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