"It is so
mixable and is historically the foundation of the global cocktail resurgence.
"Bourbon is perceived by consumers as being more
mixable than Scotch," says Ryan.
Though he sees shochu as highly
mixable, Stratigos strives to honor the purity and subtle differences among brands, while positioning the spirit as approachable to guests.
"While a traditional London Dry is distilled at 94 proof, Bulldog has dialed back the alcohol content to 80 proof creating a much more
mixable and approachable spirit.
Led by the classics, as well as some more
mixable styles featuring floral notes, the spirit is also being featured more prominently in a variety of esoteric cocktail menus.
"The products we bought were the ones we thought were the most
mixable," she says.