Roger von Oech, author of A Whack on the Side of the Head and A
Kick in the Seat of the Pants, clearly, thinks that in order to get out of one's mental rut something a little more, well, extreme is needed than a "Po!" He actually goes back to the pre-Socratic philosopher Heraclitus For sayings that he explicates From the point of view of creativity circa right now in Expect the Unexpected or You Won't Find It, which is now available in paperback (Berrett-Koehler; 166 pp.; $12.95].