the pink pound

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the pink pound

The collective spending or purchasing power of the homosexual community. Primarily heard in UK. As gay couples become less marginalized, the pink dollar becomes an increasingly important and influential aspect of local economies. The thriving night club scene in this area of town is fueled in large part by the pink pound.
See also: pink, pound
References in periodicals archive ?
Pink Pound Insurance is a division of Right Choice Insurance Brokers specifically set up for gay and lesbian customers and cannot be found on any other major comparison site.
Take That figured out long ago they'd sell more records targeting the pink pound over teenybopper girls.
Liverpool now needs to build on this to make sure we don't lose the pink pound to Manchester and Leeds.
Let's remember this is not just about the so-called pink pound and people going clubbing - they do that already.
He continued: "The Pink Pound is becoming increasingly important to the regional economy; adding real strength to the case for the North East being recognised as a cultural capital.
Coun Nick Forbes will speak of the importance of the pink pound at the launch of the LGBT Federation NE today.
BOSSES at Warwick Castle have decided against trying to attract the so-called pink pound with exclusive gay days, although its owners have introduced the concept at other UK attractions.
The pink pound is strong, so new visitors should provide a boost to tourism.
Brighton is aiming to cash in on the pink pound today when it stages Britain's first meeting specifically targeted at attracting a gay audience.
THE Northern Ireland peace process has triggered an amazing cross- border Christmas dividend - the pink pound.
The Flatster is obviously banking on the pink pound to turn the movie into a major box office hit and at the same time making it DOUBLY embarrassing for any lads who are dragged along by their women to the flick
There have always been gay people who have called it their local, so the Poste House does not cynically take the Pink Pound.
British wine importer Graham Donald said: "The pink pound represents an enormous market here too so I would imagine several wine producers will watch this with interest.
At this rate the Pink Pound spend in Brum might exceed Manchester's Canal Street on a wet Wednesday
BOSSES at a top historic Warwickshire tourist attraction have decided against trying to attract the so-called pink pound with exclusive gay days.