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Joe Public

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Joe Public (British, informal)

the public. The test of any new product is will Joe Public buy it?

See also: joe, public

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References in periodicals archive

Instead, he eyes the buying habits of Joe Public and factors it into his own stock-picking strategy.

RAISING YOUR VALUE TO INCREASE NET WORTH, MOST INVESTORS HAD BETTER ... by Daily News (Los Angeles, CA)

Joe public service announcements, my favorites include the Rasta sing-along, "Fire on Your Sleeve," and "Help Computer.

Loren Goodman: Loren Goodman, whose Famous Americans (2003) was ... by Artforum International

A thousand scandals and scams aim to separate Joe Public from his cash.

Relaxing the Midas grip. (From The Editor's Desk)(Cover Story) by For A Change

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