Joe Public


Also found in: Dictionary, Encyclopedia, Wikipedia.

Joe Public

  (British informal)
the public The test of any new product is will Joe Public buy it?
See also: joe, public
References in periodicals archive ?
The RD Concept is more suited to Judge Dredd than Joe Public but, if the French manufacturer is to be believed, this is exactly what we will be driving around cities of the future.
FOXBORO - Injuries and overwork caught up to the New England Revolution as they crashed out of the CONCACAF Champions League in dramatic fashion with a 4-0 loss to Joe Public FC last night at Gillette Stadium.
Noel Cottrell has founded and owned two agencies in his native South Africa, including the ultra-successful Joe Public Take-Away Advertising, which he sold to IPG in 2001, and more recently FoxP2 (http://www.
But it won't all be B-list celebs because Joe Public gets a look-in, too
Instead, he eyes the buying habits of Joe Public and factors it into his own stock-picking strategy.
A thousand scandals and scams aim to separate Joe Public from his cash.
Joe Public is used to dealing with such made up words.
Readers will learn about the current state of healthcare marketing, who Joe Public is, why he and she doesn't care, and how that impacts their marketing strategies.
The number of companies involved in this horsemeat scandal illustrates the complicated and unregulated money making fiasco we now have, with Joe Public now paying the price as the bottom line.
The person who will pay the pounds 10 per day will be Joe Public when he buys the product that the wagons bring.
Joe Public will not pick up the tab for my pension.
While Joe Public - for whom the new whip rules were introduced to appease - obsesses about Strictly Come Dancing, the price of diesel and Beyonce's bump, lifelong horserace punters are being alienated.
What are we, Joe Public, supposed to do when faced with a knife-wielding thug?
His fellow sports stars of football, tennis, golf, darts, rugby and snooker etc should beware that Joe Public is increasingly restless with their attitude to the supporting public.